2011 Press Releases

Agricultural producers around the world face new challenges in providing food, fibre, and fuel to a rapidly growing population. They need equipment and precision services to produce more crops and livestock while using fewer inputs and more sustainable practices for the long-term growth of their businesses.

With that in mind, John Deere introduces a comprehensive and integrated suite of solutions, John Deere FarmSight™, to meet farm and business needs today and in the future. This array of services will provide technology solutions in the following three areas:

• Machine Optimisation – John Deere FarmSight™ provides solutions that get the most out of machinery on the farm using precision technology and wireless data networks for higher levels of productivity and increased uptime.
• Logistics Optimisation – The new technology will assist producers to better manage logistics and machinery from remote locations through a variety of fleet management solutions and increased machine-to-machine communication.
• Ag Decision Support – John Deere FarmSight™ includes user-friendly monitors, sensors, and wireless networks that provide easy access to machinery and agronomic data essential to making proactive management decisions for your operation.

"The John Deere FarmSight™ global suite of solutions uses integrated, wireless technology that links the equipment, owners, operators, dealers, and agricultural consultants to provide even more productivity to your farm or business," says Jerry Roell, Director, John Deere FarmSight™. "We are investing in networking tools that will help you manage data and information from your machinery easily and efficiently to assist in making better decisions for your operation."

John Deere FarmSight™ wireless technology is accessible and easy to use. Based on customer preferences, the machinery, operators, owners, dealers, and ag consultants can be connected for proactive service and support.

Machinery will be able to communicate remotely from the field about overall machine performance. This allows for proactive diagnostics on service issues, such as filter changes and other maintenance items, to help reduce downtime. This intelligent, automated technology will bring more precision, convenience, and up-time to a producer’s equipment operation.

"These intelligent machines also will be able to talk to each other," explains Roell. "Imagine a combine harvesting in the field that is ready to unload on-the-go. The tractor operator can see the fill status of the combine on a monitor in the tractor and then pull the grain cart to a predetermined spot (identified by the monitor) near the combine to begin the unloading process. The machines will lock on to each other while the combine maintains its harvesting speed. The combine operator can automatically control the speed of the tractor, nudging it for an even fill of the grain cart. This technology will improve overall harvest efficiency by automating machinery for almost non-stop harvest production."

Since John Deere manufactures the machinery and develops the software and wireless connectivity, all systems are integrated to work seamlessly with easy plug-and-play technology. Nobody but John Deere and your local John Deere dealer has the capability to bring all these technologies together for more efficient, profitable farming.

"John Deere FarmSight™ solutions are supported globally by John Deere and your local John Deere dealer," emphasises Roell. "Regardless of where you farm, John Deere will provide systems and support to optimise equipment utilisation and improve the profitability of your operation."

For more information on John Deere FarmSight™ visit our Web site at www.JohnDeere.com.au or FREECALL 1800 800 981 in Australia and 0800 303 100 in New Zealand to contact your local John Deere dealer.

Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land to meet the world’s dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit John Deere at its worldwide website at www.JohnDeere.com or in Australia/New Zealand at www.JohnDeere.com.au/www.JohnDeere.co.nz.