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Since our founding in 1837, John Deere has delivered products and services to support those linked to the land. Read about our past, what we learn from it, and how we use it to improve every day.

One of the world's most recognized corporate logos, the leaping deer trademark has been a symbol of quality John Deere products for more than 135 years. Today, it is the longest continuously used corporate logo of any Fortune 500 company. Here's the story of its evolution.

The John Deere Attractions are the real deal. From the collections of the John Deere Archives, experience the vintage machines, historic photos and films and learn the stories behind legendary John Deere people, places and products.
Reproductions of technical and service manuals for non-current equipment are available at the John Deere Technical Information Bookstore, or by calling 1-800-522-7448.
Requests for build/ship information for John Deere tractors built from 1918 through 1982 are available from the Two-Cylinder Club, an independent, non-profit organization that provides information based on original build records in the John Deere Archives. The Two-Cylinder Club can be reached at 1-888-782-2582. Information is based on records kept in the factory, and includes information such as build date, ship date, and special equipment. Please note that each entry is different, and that records do not include information about dealerships or original owners.
Requests for books, films, and other projects can be sent to history@johndeere.com. Support is determined by staff availability, determination of whether we have collections to support the work, and originality of the project. After contacting the Archives, you will be sent a questionnaire requesting more detailed information about your project. Use of photos and films from the Archives will require the signing of an image use agreement, which provides permission for one-time use.
The John Deere Archives is comprised of collections in the United States, Canada, Germany and other locations around the world. The Archives are not available for public tours, but parts of the collection are always on display at the John Deere Pavilion, John Deere Historic Site, John Deere Tractor & Engine Museum, World Headquarters, and the John Deere Forum, among others. Historical equipment is also on display in over fifty John Deere factories and office locations worldwide.
Deere & Company commissioned artist Alexander Girard to create the installation at Deere & Company World Headquarters. Entitled "Reflections of an Era", the 3-dimensional installation is made up of thousands of original artifacts and documents that document the history of John Deere from 1837 through 1918. It is called "Reflections of an Era" because in addition to seeing the artifacts behind glass, visitors are encouraged to look at the reflection in the glass—in the reflection you will see the vintage and current equipment offered by John Deere.
The Art Collection includes art in all media from around the world. John Deere believes that art engages and challenges employees, visitors and the public to think creatively from different perspectives. Besides displaying art at World Headquarters, John Deere also works with community arts programs and museums around the world to display and interpret art and historical collections. The art collection was recently featured in "A Celebration of Corporate Art Programmes Worldwide," a book published simultaneously in London and New York surveying the top 100 corporate Art Collections in the world.
Our second president, Charles Deere, first saw the deer at the World's Columbian Exposition in Chicago in 1893. Crafted by artist Henry Mullins, who was responsible for other statues at the Exposition, Deere commissioned additional deer to install on the rooftops of Headquarters and its branch houses. Today, many of these deer still stand in front of locations around the world, including World Headquarters.
Anyone looking to donate historical records, photos, equipment, or artifacts, can email history@johndeere.com. Items are reviewed by the historical collections team, which determines what items will be accepted into the collection.
The John Deere Archives does not provide appraisal services for equipment, toys, artifacts or other historical records. To determine the value of equipment, memorabilia, etc., you should contact a local auctioneer, a local collector club, one of the many John Deere collector publications, or review online selling sites. Only an accurate appraisal can be made by a professional, certified appraiser.