CARY, North Carolina (June 18, 2014) – Exclusive equipment discounts, parts savings and other special promotions are now available to National Hispanic Landscape Alliance (NHLA) members through the John Deere GreenFleet Loyalty Rewards Program.
"NHLA is the leading trade association for Hispanics in the landscaping industry, and its members are becoming a growing force in the industry," said Steve Wilhelmi, John Deere tactical marketing manager. "As a company, we feel it's important to support this growing demographic with industry-leading equipment and solutions."
Existing and new members of NHLA will be enrolled in GreenFleet Loyalty Rewards beginning on June 16. With GreenFleet, NHLA members will be eligible for discounts on a variety of John Deere equipment, including commercial mowers, utility vehicles, compact tractors and skid steers. Members will also receive substantial parts savings, discounts on workshop products, and other member-only benefits.
Visit your local John Deere dealer or www.JohnDeere.com/GreenFleet to learn more.
About Deere & Company
Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit John Deere at its worldwide website at www.JohnDeere.com.