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General Information FAQs
Does John Deere have a strategy statement?
John Deere has statements that describe our strategy and the John Deere Performance Statement. Read more about them.
Why are John Deere tractors green and yellow?
No one really knows. The earliest color illustration of Deere equipment with the green and yellow color scheme is of a Deere sulky plow in the 1905 Deere & Webber catalog. There are probably earlier implements painted in this color scheme, but we haven't been able to verify that.
Are any of the agricultural equipment companies that were John Deere's competitors in the 1800s still in operation?
Not under their original names. All John Deere's competitors have been purchased by or merged with other companies, or are no longer in operation. John Deere is the only complete-line agricultural equipment company still in operation under its own name.
How much does John Deere invest in research and development?
Since the 1950s, John Deere has directed more than 3 percent of its sales to research and development (R&D) every year. Most of these funds are focused on new product development, creating advanced, highly productive equipment that gives the company a consistent competitive edge. In 2007, John Deere spent $817 million (USD) - the highest amount ever - on R&D initiatives.
How many people does John Deere employ?
Deere & Company employs approximately 52,000 people worldwide.
Where are John Deere products made?
John Deere has factories and marketing centers around the world.
Where can I find out more information about John Deere's products and services?
To find more information about what John Deere offers its customers, contact your local John Deere dealer or explore further on our Web site.
Whether you are looking for hats, clothing, toys, or great gift ideas, John Deere offers a wide selection of official licensed merchandise.
- Buy Gifts Online (U.S.)
- Buy Gifts Online (Europe)
- John Deere apparel and merchandise are available through John Deere dealers, as well as numerous department stores and specialty retailers.
- To shop the full line of John Deere apparel and accessories in person, visit the John Deere Store in downtown Moline, Illinois, 1400 River Drive. For general information about the store and John Deere merchandise, call (888) 231-1236.
Where can I find out more about John Deere?
A number of books have been written about John Deere. Here are a few that
we suggest looking for. Some are out of print, but you may find them at your
local library.
- "John Deere's Company" (Author: Wayne G. Broehl, Jr.; Copyright, 1984:
Publisher: Doubleday & Company)
- "Genuine Value" (Copyright, 2000; Publisher: Deere & Company)
- "How Johnny Popper Replaced the Horse" (Authors: Donald S. Huber and Ralph
C. Hughes; Copyright, 1988; Publisher: Deere & Company)
- "How John Deere Tractors & Implements Work" (Author: Roy Harrington;
Copyright, 1997; Publisher: American Society of Agricultural Engineers)
- "John Deere Tractors and Equipment 1837-1959" (Author: Don MacMillan;
Copyright, 1988; Publisher: American Society of Agricultural Engineers)
- "John Deere Tractors and Equipment 1960-1990" (Authors: Roy Harrington
and Don MacMillan; Copyright, 1991; Publisher: American Society of Agricultural
Engineers)
- "Pioneer Plowmaker - A Story about John Deere" (Author: David R. Collins;
Copyright: 1990; Publisher: Unknown)
- "The John Deere Way: Performance That Endures" (Author: David Magee; Copyright: 2005; Publisher: Wiley, John & Sons, Incorporated)
You can also find more information about John Deere in a variety of trade publications, business magazines, and newspapers.
How do I find information about tours?
If you or your group is planning a trip and would like to inquire about our group tours, please visit our Web site or contact us with your inquiry.
Where can I get tickets to the John Deere Classic?
To find out about tickets and other information about the golf tournament, visit the
John Deere Classic Web site.
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