2010 Press Releases

This year’s Irrigation Australia show marked an important milestone for the irrigation industry with John Deere Water’s launch to the Australia / New Zealand market.

John Deere Water’s foundation was built with over 40 years of experience in the agricultural irrigation marketplace with the acquisitions of Roberts Irrigation in 2006, and T-Systems International and Plastro Irrigation in 2008. With 14 manufacturing facilities in 10 countries worldwide, John Deere Water is positioned to operate globally for Deere & Company.

News of the launch has received positive reception amongst growers and dealers.

Paul Wilkes, Purchasing Officer for the 7,000 acre Rugby Farm in Queensland is looking forward to the new entrant to the industry, "John Deere is a company that has continually provided us with high quality equipment and support. I am looking forward to John Deere bringing their expertise of systems and innovation to the irrigation market".

Managing Director of John Deere Water Australia Peter Wanckel has observed the importance of innovation in irrigation, "Water shortage is an issue having a profound impact on growers globally. Australia in particular has been subject to this pressure as evidenced in the recent Murray Darling crisis. With Australia’s rapidly rising population and tighter regulation on water usage, the implementation of more effective and efficient irrigation practices are essential. We see the use of drip irrigation technologies becoming a core component of Australia’s agricultural future".

Dripline, micro sprinklers and the market leader T-Tape are some of the well known products now part of the John Deere Water range. The company is heavily investing in research and development for a number of new products to be released to the market within the next year.

Information including the current John Deere Water product range can be found at www.JohnDeereWater.com.au.

For more information including additional photographs, please contact Matthew Clift, Ph 07 3881 4026, email mclift@JohnDeereWater.com.

Deere & Company (NYSE: DE) is the world’s leading provider of advanced products and services for agriculture and forestry and a major provider of advanced products and services for construction, lawn and turf care, landscaping and irrigation. John Deere also provides financial services worldwide and manufactures and markets engines used in heavy equipment.