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| Gold Star Certified John Deere Dealers |
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Criteria |
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From the moment you enter a John Deere dealership displaying the Gold Star symbol, you can be sure you're getting the best customer assistance from every committed person who will be working with you. Achieving Gold Star status is not a one-time certification; Gold Star dealers must maintain compliance with all requirements, pass on-site reviews and comprehensive recertification audits. Remember, Gold Star is not an award, it's a promise.
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John Deere realises that building the highest quality of commercial and consumer equipment is not enough to create the total ownership experience that our customers deserve and that we as a company strive to provide. It takes much more than that. Your most direct experience with John Deere occurs at your local dealership. John Deere's Gold Star program recognizes those dealerships who excel in providing customers with the total John Deere ownership experience.
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The Gold Star program evaluates dealerships in five functional areas:
- Sales & Marketing
- Customer Support
- Operational Management
- Retail Environment
- Employee Development
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